Job Description
Drive the strategy and day-to-day operations of the brand's global website to increase engagement and conversion.
Lead digital content, personalization, and analytics efforts to ensure a premium, data-driven customer experience.
Description
*
Develop and execute the global strategy for the company's primary website to drive traffic, engagement, and conversion.
*
Oversee daily website operations, content management, and technical maintenance across regions.
*
Collaborate with design, development, and marketing teams to support campaigns, product launches, and promotional content.
*
Use analytics to guide SEO improvements, A/B testing, and overall site performance optimization.
*
Lead global content strategy and execution, ensuring content is engaging, relevant, and aligned with SEO best practices.
*
Drive personalization efforts to deliver targeted experiences based on customer segmentation.
*
Report on website KPIs and provide actionable insights for ongoing improvement.
*
Partner with local and product teams to integrate communication strategies across platforms.
*
Stay current on digital marketing and technology trends and share insights across the organization.
Profile
*
2+ years of experience in a Digital Marketing role, preferably within a global or APAC setting.
*
Proficient in Google Analytics/Ads, SEO, SEM, CRM, and content management systems.
*
Strong project management skills with the ability to lead cross-functional initiatives.
*
Creative and solution-focused with a collaborative mindset.
*
Experience with HTML/CSS basics and A/B testing tools.
*
Knowledge of personalization strategies and digital content development.
*
Strong interest in digital trends and evolving customer engagement strategies.
*
Fluent in both Japanese and English.
*
FMCG or consumer-facing industry experience preferred.
Job Offer
*
Work with a globally respected brand in a digital-forward environment.
*
High-impact role with direct influence on customer experience and business outcomes.
*
Collaborative, international team environment.
*
Opportunities to grow with a company investing in digital transformation.
*
Exposure to cutting-edge tools and strategies in digital marketing.
To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Lien Nguyen at +81 3 6832 8657.
Job Tags